Britvic announces its intent for all plastic bottles in GB to be made from 100% rPET by the end of 2022 – three years earlier than originally planned, and ahead of the previous target of 50%. This will cover the entire GB portfolio of Britvic-owned and PepsiCo brands.
This is the latest in a series of sustainable business measures, including Britvic’s recent move in Ireland to rPET for Ballygowan 500ml bottles and Fruit Shoot Hydro switching to 100% rPET in September.
More broadly, Britvic recognises its role in reducing the environmental impact of its packaging and is committed to creating a world where packaging never becomes waste. As a founding signatory of The UK Plastics Pact, the business has already removed more than 1,500t of primary plastic from its supply chain since 2017 – and all its primary packaging is already fully recyclable.
In 2019, the company entered into a long-term agreement with Esterform Packaging Limited, the UK largest convertor of PET, for the supply of recycled plastic. Alongside the agreement, Britvic provided a £5m investment support package for the construction of new state-of-the-art rPET manufacturing facilities, to be powered by 100% renewable energy sources, at their site in North Yorkshire. In 2019, Britvic joined a cross-industry consortium to promote a ground-breaking recycling technology called BP Infinia that allows opaque and difficult to recycle PET plastic waste can be made into new plastic again and again.