Nestlé Waters North America announced that three more of their U.S. domestic still water brands have started to convert their packaging to 100% recycled PET. Ozarka Brand 100% Natural Spring Water, Deer Park Brand 100% Natural Spring Water and Zephyrhills Brand 100% Natural Spring Water packaging, which has long been 100% recyclable, will now be both 100% recyclable and made from 100% recycled plastic. With the expansion of rPET to these brands, nearly 60% of all households in the U.S. will have access to one of our regionally distributed spring water brands in bottles made entirely with recycled plastic.
The packaging conversion for these three brands means that NWNA has now doubled the amount of rPET used since 2019 across its U.S. domestic portfolio to 16.5%. This step brings the company closer to achieving its goals of using 25% rPET across its U.S. domestic portfolio by 2021 and 50% rPET by 2025.
To help consumers identify the new rPET bottles, all three brands will include a new message on the labels of the 20oz, 700ml, 1l and 1.5l bottles, stating they are both 100% recyclable and now are also made from 100% recycled plastic. To provide greater transparency about the source of the water, the labels will also include a QR code that allows people to scan and track the journey of the water they’re drinking, as well as the bottle.