11th InnoBev Global Soft Drinks Congress heads to Dubai

Soft drinks companies from around the world, including Coca-Cola and PepsiCo, will be coming together in Dubai for the 11th InnoBev Global Soft Drinks Congress on 17-19 March 2015. Under the theme "Thirst for Change", the programme will include a range of regional and global market insights plus a focus on growth opportunities and an entrepreneur shoot-out. Speakers will be travelling in from as far afield as America, Australia, Africa and India, as well as many from Europe.

The main programme includes sessions on Middle East Perspectives (from Aujan Coca-Cola and Dubai Refreshments), Global Insights (from Coca-Cola, PepsiCo and American Beverage Association), Emerging Market Updates (from Nielsen, Dabur and La Casera), Advice on Financing and Branding (from Talking Rain and Landor), entrepreneur presentations from Printer & Long, Growers Cup and Grenade Energy and a roundtable workshop. Other highlights include a plant tour hosted by Aujan Coca-Cola, an industry gala dinner and extensive opportunities for networking.

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